Pager Duty

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Keeping digital services, always on

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Pager Duty * Keeping digital services, always on *

In a world where deadlines are tight and time is of the essence, PagerDuty's real-time platform is the best way to control urgent, mission-critical work and keep digital services always on.

As a company with a multitude of services, PagerDuty needed an explainer video that could speak to the “why” behind all of their products. Rather than getting into the weeds, they needed an overview video that would resonate with customer problems and lead them to take a step further in.

We represent PagerDuty and their services in a clean, sleek, and technical way using flat visuals and thin monolines. However, there is still an inviting friendliness.

Tech inspired patterns fill out this brand, and are used for transitions.

The occasional quirky element, like this hand, break up the tech visuals and add a human quality.

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